A Physical Addressing System for Emerging Markets – OkHi – Ep014


This episode is part of a podcast series called “Entrepreneurs & Economic Development” talking to entrepreneurs using business and technology to solve problems at the Bottom of the Pyramid. Listen to the interview by clicking play above. 

iTunes      Stitcher

Today’s Guest

Wes Chege is a Co-founder and Head of Product Management at OkHi, a Nairobi based location finding application. OkHi is building a platform that allows people to share their address with friends or delivery services incorporating a picture of their door or gate to overcome GPS inaccuracies on mobile devices.

You will learn:

  • Impact of the iHub and an overview of the Kenyan Start Up Scene
  • How high youth unemployment is leading to more talent entering the East African Entrepreneurship community
  • OkHi is solving 2 main problems:
    • GPS Accuracy of Consumer Devices
    • Knowing your destination when houses/offices aren’t numbered
  • The Business Model: Charging Delivery companies a fee per use
  • The challenge of developing mobile technology for individuals that have never used a smartphone or computer and how they worked with Motorbike deliverymen to refine their product

a Rafflecopter giveaway

Great Quotes

[bctt tweet=”When #investors come to #Kenya the first place they go is @ihub #podcast w @WesChege”]

[bctt tweet=”How a lost delivery driver lead @WesChege to ponder location services – #Podcast w @letsokhi”]

[bctt tweet=”#Podcast The most challenging part of @LetsOkHi making it work for my mom & low tech users”]

[bctt tweet=”How @LetsOkHi tested their product with Motorbike delivery men during development “]

Mentioned :

Contact Name or Company:

Feel Free to Comment or Connect

If you have any recommendations for future interviews please place them in the comments section.